|
India
banks on more IT outsourcing
(10th October 2001)
A
new report reveals that India is one of the hottest destinations
for financial companies looking to outsource their back-end administration
processes.
Almost
a fifth (19%) of financial institutions already outsource their
business processes, with banks leading the way - over 44% entrust
their electronic payments, bill queries, customer service and call
centres to other countries.
India
already enjoys a 16% slice of this lucrative market, with 25% of
banks spending between £5 and £20 million on outsourced
services each year.
Banks
are not alone, 10% of Insurance companies also spend well over £20
million on such activity, although the majority are still just "dipping
a toe in the water" with expenditure of no more than £500,000
per annum.
The
research conducted by Metrica, on behalf of e-funds International
Ltd a technology company specialising in financial services, showed
that a massive 68% of companies surveyed outsourced their needs
for cost savings; 42% for greater efficiency and better time management
and 32% to enable them to concentrate on core activities.
It
was also revealed that attitudes to using India and its citizens
were very positive. Four out of five respondents (80%) agreed that
local staff are very cost effective and that India has a large and
well educated graduate workforce, many of whom have the necessary
skills for IT and business processes. A barrier to India - concerns
over language and cultural difficulties - was one that didn't stand
up with just 20% expressing reservations.
"The
e-revolution is constantly shrinking the world, cutting out geographies
and time zones easily," says Ron Drake, managing director,
EMEA, eFunds International. "This brings countries like India
and its many benefits closer to us here in the UK. This includes,
most importantly, a large resource of educated English-speaking
skilled staff.
He
added, "Quality is an important issue. Many call centres in
the UK experience high staff turnover and low job satisfaction,
which means that, sometimes, new recruits with very little training
are the first point of contact with customers or prospects. In India
graduates are employed and trained for over six weeks before starting
any job."
The
study was conducted in August 2001 using telephone interviews with
CEOs, heads of organisations and key management decision-makers
from 100 of the UK's top 200 banks, investment houses and brokers,
insurance companies and other financial services companies.
The
results make depressing reading for UK workers. The cost savings,
efficiency gains and improved time management mean that jobs are
undoubtedly being exported overseas. The outsourcing industry is
also set to grow spectacularly for the next five years, despite
a global economic recession, perhaps, even because of it. "The
competitive nature of business means that the most successful companies
will be those with an unbeatable service proposition that retain
and attract customers" explained one respondent.
Top
|