"Help us cut out hate crime" is the message being issued by the Metropolitan Police Service in a new advertising campaign today, Monday 11 November. The campaign urges victims of hate crime or those who have information about it to come forward. A name, an address or even a description of offenders will enable police to target criminals and stop the abuse. Hate crime means abusing people because of their race, faith, religion, or disability, or because they are lesbian, gay, bisexual or transsexual.

The campaign also focuses on the crime of domestic violence, building on the success of last year's 'Unmask the Abuser' advertising campaign which featured the familiar 'broken-mask' image.

Commander Cressida Dick, head of the Diversity Directorate, said: "The Met is committed to cutting out hate crime and unmasking domestic violence offenders in the streets and in the home. People should not have to go through life being subjected to abuse because of who they are or what they believe in. We want the offenders who hate, hurt and harm others to know the Met will do everything in its power to find them out and put a stop to their crime."

'Cut Out Hate Crime' and 'Unmask the Abuser' adverts will appear in newspapers and in a number of gay, ethnic and disabled press titles, and on the Underground. There will also be a hate crime and domestic violence radio campaign as well as posters appearing on washroom panels, the underground, and on some trains.

Reported cases of hate crime and domestic violence received by the MPS will be, where appropriate, passed to local Community Safety Units (CSUs) for investigation, otherwise handled by local borough police.

Click here to visit The Metropolitan Police website.

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